Anisatul Fitri Md Anas, (2011) Factors that influence entrepreneurial motivation of Sabahan entrepreneurs: personality and environmental influences. Masters thesis, Universiti Malaysia Sabah.
The objective of this paper is to investigate the influences of personality traits and environmental factor on entrepreneurial motivation of Sabahan entrepreneurs. The researcher seeks to contribute to the development of the theoretical framework that relates the personality traits namely achievement striving, social networking and optimism, and the environment factor namely perceived importance of business environment, with the entrepreneurial motivation. This study is carried out among entrepreneurs of SMEs listed in SME corporation Sdn. Bhd. database, who are operated their businesses in Kota Kinabalu area. For the purpose of this research, the researcher used questionnaire as the main research instrument. Quantitative data collected is analyzed and summarized using Statistical Package for Social Sciences (SPSS) version 17.0. A comprehensive literature review was performed to form the conceptual framework which guided this study. The findings of this study show that achievement striving, optimism and perceived importance of business environment have a significant positive relationship with entrepreneurial motivation, whereas social networking is not significantly related to entrepreneurial motivation among Sabahan entrepreneurs.
|Item Type:||Thesis (Masters)|
|Uncontrolled Keywords:||personality traits, environment, entrepreneurial motivation, Sabahan, social networking|
|Subjects:||H Social Sciences > HB Economic Theory|
|Divisions:||SCHOOL > School of Business and Economics|
|Deposited By:||IR Admin|
|Deposited On:||03 Dec 2013 12:01|
|Last Modified:||03 Dec 2013 12:01|
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