Items where Author is "Lee, Tzee Yann"

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Thesis

Lee, Tzee Yann (2013) The relationship between marketing mix elements, brand equity dimensions and overall brand equity: mediating effect of brand equity dimensions in the context of premium skincare brands in Kota Kinabalu, Sabah. Masters thesis, Universiti Malaysia Sabah.

This list was generated on Fri Dec 13 19:27:10 2019 MYT.