Factors enhancing employed job seekers intentions to use social networking sites as a job search tool

Norazah Mohd Suki and Ramayah, Thurasamy and Kow, Michelle Pei Ming and Norbayah Mohd Suki (2011) Factors enhancing employed job seekers intentions to use social networking sites as a job search tool. International Journal of Technology and Human Interaction, 7 (2). pp. 38-54. ISSN 1548-3908

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Abstract

This paper explores the factors of enhancing employed job seekers intention to use social networking sites as a job search tool. 190 survey questionnaires were distributed to employed job seekers who have used social networking sites via the snowball sampling approach. The collected data were analysed using both linear and multiple regression analysis. The results showed that perceived usefulness and perceived enjoyment are positively and signifcantly related to the behavioural intention to use social networking sites as a job search tool, whereas perceived ease of use is not positively and signifcantly related. The study implies that the developers of social networking sites need to provide additional useful functionalities or tools in the social networking sites to help users of social networking sites with their job search. The paper provides an insight for employed jobseekers to fnd employment by using social networking sites as a job search tool.

Item Type: Article
Keyword: Adoption of technologies; Behavioural intention; Communities of practice, Computer-mediated communication, Interactive learning environments, Job search, Malaysia, Recruitment, Social networking, Behavioural intention, Communities of practice, Computer-mediated communication, Interactive learning environment, Job search, Malaysia, Recruitment, Knowledge acquisition, Regression analysis, Social networking (online), Surveys, User interfaces, Social sciences computing
Subjects: H Social Sciences > HM Sociology (General)
Department: SCHOOL > School of Business and Economics
SCHOOL > School of Arts Studies
Depositing User: ADMIN ADMIN
Date Deposited: 29 Oct 2012 17:54
Last Modified: 08 Mar 2019 15:45
URI: https://eprints.ums.edu.my/id/eprint/5248

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