Esmadi Abu Abu Seman and Idyawati Hussein and Suaini Sura (2009) Website design evaluation: Comparison of telecommunication websites in Malaysia. In: PICMET 2009 Proceedings, 2-6 Aug 2009, Portland, Oregon USA.
Full text not available from this repository.Abstract
Whilst telecommunication adoption within Malaysia is widespread, the number of website activities related to mobile phone usage/marketing is declining or static. The study has investigated four telecommunication websites, which had the same content and constant information structure, to be evaluated using heuristics evaluation method. The subjects included thirty two final year undergraduate students who took the Human Computer Interaction (HCI) course at the School of Informatics, Universiti Malaysia Sabah. The purpose of this research is to analyze the general characteristics of website which is important to mobile users when using their service provider’s websites. The result provides empirical evidence that any user interfaces designed for the general public should not only be easy to learn, but must also be aesthetically pleasing. Results indicate there is a critical need to have formal training among websites’ stakeholders in approaching technology management during this age of fundamental change. The study could be more precise if conducted directly with people who actually use the websites and/or are involved in the design
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Keyword: | Website design, Telecommunication websites, Malaysia, Human Computer Interaction (HCI), School of Informatics, Universiti Malaysia Sabah, |
| Subjects: | H Social Sciences > HE Transportation and Communications > HE1-9990 Transportation and communications > HE9713-9715 Cellular telephone services industry. Wireless telephone industry |
| Department: | SCHOOL > Labuan School of Informatics Science |
| Depositing User: | ADMIN ADMIN |
| Date Deposited: | 14 Feb 2011 14:39 |
| Last Modified: | 29 Dec 2014 16:10 |
| URI: | https://eprints.ums.edu.my/id/eprint/1668 |
Actions (login required)
 |
View Item |