Rosmalina Abdul Rashid and Nurul Amalinah Rusdin (2018) Service quality, satisfaction andrevisit intention: A conceptualmodel. Journal of Tourism, Hospitality and Culinary Arts, 10 (2). pp. 1-11. ISSN 1985-8914
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A descriptive recreation activity patterns of international tourists in Tunku Abdul Rahman Park.pdf Download (128kB) | Preview |
Abstract
Tourist’s satisfaction is a primary issue in the context of tourism because it is the key measure indetermining whether a tourist is satisfied with their overall visit and their revisit intention. Previousunderpinning theories in measuring tourist’s satisfaction and behavioural intention was adopted todevelop the conceptual model. The model identifies tourist satisfaction level based on service quality withthe addition of two sustainable practice variables. In addition, two additional sustainability dimensionswere included in the conceptual model to replicate the ecotourism destination attributes. The conceptualmodel is useful in determining tourist satisfaction and revisit intention especially in ecotourism-relateddestination.
| Item Type: | Article |
|---|---|
| Keyword: | Satisfaction; intention to revisit; service quality; sustainable practice; ecotourism |
| Subjects: | H Social Sciences > HG Finance |
| Department: | FACULTY > Faculty of Science and Natural Resources |
| Depositing User: | Puan Dg Masniah Ahmad |
| Date Deposited: | 29 Apr 2019 08:12 |
| Last Modified: | 29 Apr 2019 08:12 |
| URI: | https://eprints.ums.edu.my/id/eprint/21878 |
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