The role of culture in shaping women's entrepreneurship: Evidence from Sabah, Malaysia

Salmah Topimin and Irma Wani Othman and Haslinda Hasan and Siti Nor Bayaah Ahmad (2021) The role of culture in shaping women's entrepreneurship: Evidence from Sabah, Malaysia. International Journal of Accounting, Finance and Business (IJAFB), 6. pp. 64-78. ISSN 0128-1844

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Abstract

Women's social environments are shaped by various cultural elements that influence their behaviour and actions in the public sphere. As such, this paper explores how socio-cultural elements in women's social environments influence their entrepreneurial activities. In-depth interviews with ten women entrepreneurs in the West Coast of Sabah were conducted. Although some cultural factors appear to assist women in pursuing their entrepreneurial activities, this study found that the factors also inhibit women entrepreneurs from realising their full business potential. The findings reveal that socio-cultural factors influence the business decisions made by women entrepreneurs. It becomes apparent that the concept of gender appropriate behaviour has given impact on women’s businesses in several aspects: motivating factors, industry preferences and strong family commitment as well as patriarchal pressures on business. This paper concludes that socio-cultural factors are critical to understanding of women’s entrepreneurship, thus, adding to the body of knowledge about the impact of culture on women's entrepreneurship.

Item Type: Article
Keyword: Culture , Entrepreneurship , Sabah , Women entrepreneurs
Subjects: H Social Sciences > HB Economic theory. Demography > HB1-3840 Economic theory. Demography > HB522-715 Income. Factor shares > HB615-715 Entrepreneurship. Risk and uncertainty. Property
H Social Sciences > HD Industries. Land use. Labor > HD28-9999 Industries. Land use. Labor > HD4801-8943 Labor. Work. Working class > HD6050-6305 Classes of labor Including women, children, students, middle-aged and older persons, minorities
Department: CENTRE > Centre for the Promotion of Knowledge and Language Learning
Depositing User: SAFRUDIN BIN DARUN -
Date Deposited: 08 Jul 2022 14:49
Last Modified: 08 Jul 2022 14:49
URI: https://eprints.ums.edu.my/id/eprint/32986

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