Adilah Md Ramli and NorFatihah Muslim and Harifah Mohd Noor and Teuku Afrizal Teuku Anuar (2022) Globalisation's impact on local food identity in Kota Kinabalu, Sabah, Malaysia.
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Globalisation's impact on local food identity in Kota Kinabalu, Sabah, Malaysia.ABSTRACT.pdf Download (53kB) |
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Abstract
This study aims to identify the impact of globalisation on local food identity in Kota Kinabalu, Sabah, Malaysia. 422 domestic tourists from Peninsular Malaysia as respondents and questionnaires as the research instrument. Targeting location are Tanjung Aru, Likas, and Universiti Malaysia Sabah. Results showed that only three subfactors from globalisation affected local food: globalisation awareness, localisation, and food intake factors. Regarding local food identity, the originality factor is important to respondents. There is a connection between globalisation and local food identity (p <0.05), indicating the impact of globalisation on local food by tourists.
| Item Type: | Proceedings |
|---|---|
| Keyword: | Local food , Globalisation , Identity , Tourism |
| Subjects: | G Geography. Anthropology. Recreation > G Geography (General). Atlases. Maps > G1-922 Geography (General) > G149-180 Travel. Voyages and travels (General) > G154.9-155.8 Travel and state. Tourism T Technology > TX Home economics > TX1-1110 Home economics > TX341-641 Nutrition. Foods and food supply |
| Department: | FACULTY > Faculty of Food Science and Nutrition |
| Depositing User: | DG MASNIAH AHMAD - |
| Date Deposited: | 05 Aug 2022 08:31 |
| Last Modified: | 05 Aug 2022 08:31 |
| URI: | https://eprints.ums.edu.my/id/eprint/33567 |
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