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Items where Author is "Chan, Jennifer,Kim Lian"
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Article
Azaze @ Azizi Hj. Abdul Adis and Wong, Sing Deek and Chan, Jennifer,Kim Lian (2008) The impacts of strategic orientation, marketing strategy and market research activities on new product development. Jurnal Kemanusiaan (12).
Chapter In Book
Chan, Jennifer,Kim Lian and Azilah Kasim (2017) Factors affecting tourist buying behaviour. The Routledge Handbook of Consumer Behaviour in Hospitality and Tourism. pp. 32-45.