Items where Subject is "H Social Sciences > HF Commerce > HF1-6182 Commerce > HF5001-6182 Business > HF5410-5417.5 Marketing. Distribution of products"

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Number of items at this level: 40.


Anath Rau Krishnan and Rizal Hamid and Ronia Yeap Siew Lin and Geoffrey Harvey Tanakinjal and Balan Rathakrishnan (2022) Making informed decisions to improve restaurant image using a hybrid MADM approach: A case of fast-food restaurants in an island of East Malaysia. Information, 13. pp. 1-28. ISSN 2078-2489

Aslina Baharum (2021) Ux in digital products, a literature review of the usability, and the personal and social acceptance.

Azaze Azizi Abdul Adis and Hyung, Jun Kim (2016) Advergame: Potential and Prospects for Advertising Strategy. Journal of BIMP-EAGA Regional Development, 2 (1). pp. 43-51. ISSN 2232-1055

Azleena Nordin and Suddin Lada (2019) Faktor penerimaan media sosial dalam pemasaran di kalangan industri kecil dan sederhana (IKS) di Labuan. Journal of the Asian Academy of Applied Business, 6. pp. 59-75. ISSN 1675-9869

Azleena Nordina and Suddin Lada (2019) Media sosial dan pemasaran Produk Industri Kecil dan Sederhana (IKS) di Wilayah Persekutuan Labuan, Malaysia. Labuan e-Journal of Muamalat and Society, 13. pp. 32-44. ISSN 1985-482X


Bestoon Abdulmaged Othman and Amran Harun and Wirya Najm Rashid and Safdar Nazeer and Abdul Wahid Mohd Kassim and Kadhim Ghaffar Kadhim (2019) The influences of service marketing mix on customer loyalty towards Umrah travel agents: Evidence from Malaysia. Management Science Letters, 9. pp. 865-876. ISSN 1923-9343 (E-ISSN) , 1923-9335 (P-ISSN)


Cassandra Christine Charlseak (2022) Jumbuy!: Preloved e-mall web-based system. Universiti Malaysia Sabah. (Unpublished)

Christine J Gualin and Nor Azma Rahlin (2021) Green product purchase intention: Impact of environmental concern, self-expressive benefits, and behavioral factors.


Fadzedah Noor Gulamhaidar and Janice L. H. Nga and Jonghyun Park (2019) The demand for organic food in Kota Kinabalu, Sabah. Journal of Global and Regional Studies, 4. pp. 1-22. ISSN 2432-0579


How, Whee Sim (2010) Consumers' perception and attitude towards probiotic food. Universiti Malaysia Sabah. (Unpublished)

Haslinda Hasan and Salmah Topimin and Siti Nor Baayah Ahmad and Irma Wani Othman (2021) An assessment of readiness and willingness to adopt digital marketing transformation among SMEs’ entrepreneurs in Sabah: a conceptual model. International Journal of Accounting, Finance and Business, 6. pp. 101-110. ISSN 0128-1844


Ing Grace Phang and Bamini KPD Balakrishnan and Hiram Ting (2021) Does sustainable consumption matter? Consumer grocery shopping behaviour and the pandemic. Journal of Social Marketing, 11. pp. 507-522. ISSN 2042-6763

Izyanti Awang Razli and Mohd Noor Ismawi Ismail and Sharifah Damiah Husna Syed Amir Shah and Hanisah Ismail (2021) A netnography examination of tripadvisor reviews: A case study of the St Regis Hotel Kuala Lumpur.


Julius Kodoh and Fatin Nur Ain Dzulkarnin and Affendy Hassan and Mandy Maid (2021) Marketing procedures and profit: A case study on medicinal plants at selected Tamu (Traditional market) in Sabah, Malaysia. Transactions on Science and Technology, 8 (3). pp. 627-640. ISSN 2289-8786


Kuah, Soo Hooi (2009) Kesedaran dan pengetahuan pengguna terhadap eco-label di daerah Kota Kinabalu. Universiti Malaysia Sabah. (Unpublished)

Kelvin Yong and Nur Thara Atikah Zainal (2021) An exploratory study of the social media marketing role in measuring business performance among student entrepreneurs. International Journal of Accounting, Finance and Business (IJAFB), 6. pp. 22-32. ISSN 0128-1844


Mary Chin (2010) Consumerism a new emerging culture: study. Daily Express.

Milton Bolingin (2006) SKTM online auction (English auction module). Universiti Malaysia Sabah. (Unpublished)

Mansoor Abdul Hamid and Keneswary Ravichanthiran and Oslida Martony (2022) Consumers’ Behaviour towards Sustainable Packaging: A Study among the Students and Alumni of Faculty of Food Science and Nutrition Universiti Malaysia Sabah. Bulletin of Culinary Art and Hospitality, 2 (1). pp. 7-19. ISSN 2797-8249

Mohamad Isa Abd Jalil and Suddin Lada and Mohd Ashari Bakri and Zakiah Hassan (2021) Halal Cosmetics Repurchase Intention: The Role of Marketing in Social Media. Journal of Islamic Monetary Economics and Finance, 7 (4). pp. 629-650. ISSN 2460-6146 (P-ISSN) , 2460-6618 (E-ISSN)

Mohammad Ashraful Ferdous Chowdhury and Muhammad Saeed Meo and Ajim Uddin and Md. Mahmudul Haque (2021) Asymmetric effect of energy price on commodity price: new evidence from NARDL and time frequency wavelet approaches. Energy, 231. pp. 1-14. ISSN 0360-5442


Norazah Mohd Suki and Ramayah, Thurasamy (2011) Understanding consumer intention with respect to purchase and use of pirated software. Information Management and Computer Security, 19 (3). pp. 195-210. ISSN 0968-5227

Noridawati Abd Rahman (2019) The concept and marketing strategy of film products to induce Malaysia tourism industry. Doctoral thesis, Universiti Malaysia Sabah.

Nur Afifah, M.Z. and Asma', A. and Raihana, N.I. and Malina, O. and Chee, H.Y. and Misni, N. and Sukeri, S. and Chin Pei Yee (2021) Validity and reliability of a questionnaire on knowledge, attitude, practice and perception (KAP2) towards food poisoning and its prevention during dining out among consumers in Terengganu. Food Research, 5. pp. 1-13. ISSN 0095-974X (P-ISSN) , 2550-2166 (E-ISSN)


Rahat Ullah and Ghayur Ahmad and Azaze Azizi Abdul Adis and Atya Zeb (2022) Advertisers use online reviews to design more effective advertisements. Journal of Applied Research and Technology, 20 (2). pp. 237-244. ISSN 1665-6423

Richard Albert Gontusan and Caroline Geetha B. Arokiadasan and Azaze @ Azizi Abdul Adis (2020) Determinants that influence the actual behaviour to invest in unit trust funds: An analysis of the attributes of the salesperson. Malaysian Journal of Business and Economics (MJBE), 7. pp. 1-34. ISSN 2289-6856 (P-ISSN) , 2289-8018 (E-ISSN)


Stephanie Lee (2011) UMS digesa buka pusat promosi produk. Daily Express. p. 3.

Sawanah Mumin and Phang Ing @ Grace (2021) Store-related factors contributing to offline private label brands purchase intention among Gen Y customers. Asian Journal of Business Research, 11. pp. 61-82. ISSN 2463-4522 (P-ISSN) , 1778-8933 (E-ISSN)

Shaierah Gulabdin and Toh, Pei Sung and Stephen Laison Sondoh Jr. (2020) Personality and the agent’s performance in multilevel marketing mediated by interpersonal identification. Asian Journal of Entrepreneurship, 1. pp. 17-25. ISSN 2716-6635

Shaierah Gulabdin and Toh, Pei Sung and Stephen Laison Sondoh Jr. (2021) A study on the Agent of Multilevel Marketing (MLM) in Sabah. Asian Journal of Entrepreneurship, 2. pp. 28-39. ISSN 2716-6635

Sidah Idris and Mohd Firdaus Mohd Hayati (2021) Perceived service quality, customer satisfaction and behavioural intentions towards hospitals in Sabah.

Siti Nor Bayaah Ahmad and Azizah Omar and Sharifah Rahamah Amirul and Oscar Dousin (2021) Influence Of Personal Values of Luxury Cosmetic Brand Identification on Consumer Brand Loyalty. Labuan Bulletin of International Business and Finance (LBIBF), 19. pp. 39-54. ISSN 1675-7262 (P-ISSN) , 2600-7894 (E-ISSN)

Suddin Lada and Mohamad Isa Abd. Jalil and Joehan Joehari William and Pg Mohd Faezul Fikri Ag Omar (2020) Covid-19 crisis’ consumer impact: developing an adaptive decision-making model. Labuan Bulletin of International Business & Finance (LBIBf), 18. pp. 27-38. ISSN 2600-7894

Syahruddin Ahmad and Diandra Eleanor Bruno (2021) Social Media Influencers and The Dietary Choices Among University Students. Malaysian Journal of Social Sciences and Humanities (MJSSH), 6. pp. 543-557. ISSN 2504-8562


The Borneo Post (2022) UMS team's project wins prizes.


Yeoh, Chee Keong (2008) Intention to revisit fast food restaurant in Kota Kinabalu. Masters thesis, Universiti Malaysia Sabah.

Yapp, Emily Hon Tshin and Lee, Hock-Ann (2006) Could the advancement of internet contribute to price harmonization? Review of Business Research, 6. pp. 161-165. ISSN 1546-2609 (P-ISSN) , 2378-9670 (E-ISSN)

Yong, Hion Lim and Suddin Lada and Azaze Azizi Abdul Adis (2020) Non-Muslim consumers’ intention to purchase halal food products in Malaysia. Journal of Islamic Marketing. pp. 1-22. ISSN 1759-0833


Zaiton Osman and Azaze @ Azizi Bin Haji Abdul Adis and Grace Phang (2017) Perceived security towards e-banking services: an examination among Malaysian young consumers. Journal of the Asian Academy of Applied Business, 4. pp. 15-27. ISSN 1675-9869

Zurina Patrick and Ong Choon Hee (2022) Marketing strategy in small and medium enterprises: A bibliometric analysis from 1989 to 2020. International Journal of Academic Research in Business and Social Sciences, 12 (5). pp. 598-613. ISSN 2222-6990

This list was generated on Wed Feb 1 13:05:30 2023 +08.