Traditional Food Entrepreneurs in Sabah and Selangor States: A qualitative perspective

Adilah Md Ramli and Mazni Saad and Mohd Shazali Md Shariff and Joko Sulistyo (2023) Traditional Food Entrepreneurs in Sabah and Selangor States: A qualitative perspective. Journal of ASIAN Behavioural Studies. pp. 1-11.

	Text ABSTRACT.pdf Download (38kB)
	Text FULL TEXT.pdf Restricted to Registered users only Download (497kB) \| Request a copy

URL: https://www.researchgate.net/publication/371303176...

Abstract

This study aimed to explore local entrepreneurs during the COVID-19 pandemic in Sabah and Selangor states. Twenty participants from the selected business categories were identified and interviewed using a semi-structured question. Two themes: Food category (coded: categories of food; type of food) and Business criteria (coded: experience, customer, type of business). Entrepreneurs from both states adapt to the changes due to the COVID-19 pandemic by implementing new methods to sustain their business, customer, and type of business. The concerned entrepreneurs must adapt to the changes due to the COVID-19 pandemic by implementing new methods to sustain their business life.

Item Type:	Article
Keyword:	Local entrepreneur; Traditional food; Qualitative; Covid-19
Subjects:	H Social Sciences > H Social Sciences (General) > H1-99 Social sciences (General) T Technology > TP Chemical technology > TP1-1185 Chemical technology > Food processing and manufacture
Department:	FACULTY > Faculty of Food Science and Nutrition
Depositing User:	ABDULLAH BIN SABUDIN -
Date Deposited:	19 Sep 2023 10:01
Last Modified:	19 Sep 2023 10:01
URI:	https://eprints.ums.edu.my/id/eprint/37253

Actions (login required)

View Item