Understanding Users’ Behavioral Intention to Use the Digital Currency Electronic Payment in China

Wei, Yizhen and Amer Azlan Abdul Jamal and Rosle Mohidin (2023) Understanding Users’ Behavioral Intention to Use the Digital Currency Electronic Payment in China. International Journal of Academic Research in Business and Social Sciences, 13. pp. 543-556. ISSN 2222-6990

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Abstract

In 2014, the Digital Currency Electronic Payment (or DC/EP) was introduced in China with the goal of improving monetary and financial supervision. Following its initial trial in 2019, the effectiveness and level of acceptance of DC/EP among the people of the Republic of China is yet unknown. On that account, the purpose of this paper is to investigate the factors that drive the behavioral intention to use the DC/EP in China. Using quantitative online survey method, a total of 392 valid responses were received from the people that had used the DC/EP. Data was analysed through structural equation modelling technique using the SMARTPLS 4.0 software. The results suggest that perceived usefulness, perceived ease of use, user's attitude and user's trust are significantly associated with user's behavioral intention to use the DC/EP, and that there is a high acceptance of digital currency in China. Additionally, the results also showed the importance of social influence which significantly influences user’s intention to accept the new technology. The findings of this study serve as part of the theoretical foundation for future research into the deployment of digital currency electronic payment systems.

Item Type:	Article
Keyword:	Central Bank Digital Currency, Digital Currency Electronic Payment, Fin-Tech, China
Subjects:	D World History and History Of Europe, Asia, Africa, Australia, New Zealand, Etc. > DS Asia > DS1-937 History of Asia > DS701-799.9 China H Social Sciences > HG Finance > HG1-9999 Finance > HG1501-3550 Banking
Department:	FACULTY > Faculty of Business, Economics and Accounting
Depositing User:	SITI AZIZAH BINTI IDRIS -
Date Deposited:	01 Mar 2024 15:17
Last Modified:	01 Mar 2024 15:17
URI:	https://eprints.ums.edu.my/id/eprint/38412

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