Contingent valuation study on public goods: A case of Tunku Abdul Rahman Marine Park

Lo, Vivienne Vui Vui (2007) Contingent valuation study on public goods: A case of Tunku Abdul Rahman Marine Park. Masters thesis, Universiti Malaysia Sabah.


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One of the purposes of protected areas and other areas for the conservation of biodiversity is to maintain conditions of security that would enable areas to persist and sustain effective management in the long term. Dangers and threats to this persistence or sustainability may take on many forms, and include long term threats such as lack of sustainable financing and public support for conservation and many other indirect risks. This study was analyzed by using various statistical analyses, which investigate the psychographics and behavioral profiles of local and foreign visitors who are willing to pay for public goods-Tunku Abdul Rahman Marine Park, moderated by demographic factors. Results showed that visitors' attitude proves to have the most significant influence on visitors' willingness to pay for public goods. Visitors' value on safety measures in the marine park also significant in determining their willingness to contribute and pay for public goods. Managerial implications for Tunku Abdul Rahman Marine Park and suggestions for future research are discussed.

Item Type: Thesis (Masters)
Keyword: conservation, biodiversity, condition of security, demographic factor, visitor's attitude
Subjects: H Social Sciences > HB Economic theory. Demography
Department: SCHOOL > School of Business and Economics
Date Deposited: 24 Jun 2013 13:30
Last Modified: 11 Oct 2017 10:51

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