Items where Author is "ASM Shuaib"
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NH Marmaya and Bamini KPD Balakrishnan and ASM Shuaib (2018) Electronic Word-Of-Mouth (eWOM) Behavior in Malaysia: Successful Marketing Strategy. International Journal of Academic Research in Business and Social Sciences, 8 (9). pp. 1244-1255. ISSN 2222-6990