
Items where Author is "Hainnuraqma Rahim"
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Nornajihah Nadia Hasbullah and Ag Kaifah Riyard Kifee and Hainnuraqma Rahim and Fathimath Zaina Shahid and Saiful Anwar and K. K. Ramachandran (2025) Exploring the adoption of sustainable omni‑channel grocery technologies among Generation Z in Malaysia: The moderating role of risk mitigation for perishability. Discover Sustainability, 6 (336). pp. 1-17. ISSN 2662-9984
Nornajihah Nadia Hasbullah and Zurina Patrick and Hainnuraqma Rahim and K. K. Ramachandran (2023) Understanding the Effect of Advertising Values on Sustainable Product Purchase Intention: Extended Ducoffe Advertising Value Model. International Journal of Academic Research in Business and Social Sciences, 13. 622 -633. ISSN 2222-6990