Items where Author is "Lily Jaratin"
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Nur Thara Atikah Zainal and Amran Harun and Lily Jaratin (2017) Examining the mediating effect of attitude towards electronic Words-of Mouth (eWOM) on the relation between the trust in eWOM source and intention to follow eWOM among Malaysian travellers. Asia Pacific Management Review, 22 (1). pp. 35-44. ISSN 1029-3132