Items where Author is "Ricadonna Pei Ling"

Article

Phang, Ing @ Grace and Ricadonna Pei Ling and Zaiton Osman (2022) Causes of customers’ cognitive dissonance and product return frequency: a Malaysian packaged food context. Asian Journal of Business and Accounting (AJBA), 15. pp. 173-203. ISSN 2180-3137 (E-ISSN) , 1985-4064 (P-ISSN)