Anisatul Fitri MD. Anas (2011) Factors that influence entrepreneural motivation of Sabahan entrepreneurs: Personality and environmental influences. Masters thesis, Universiti Malaysia Sabah.
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Abstract
The objective of this paper is to investigate the influences of personality traits and environmental factor on entrepreneurial motivation of Sabahan entrepreneurs. The researcher seeks to contribute to the development of the theoretical framework that relates the personality traits namely achievement striving, social networking and optimism, and the environment factor namely perceived importance of business environment, with the entrepreneurial motivation. This study is carried out among entrepreneurs of SMEs listed in SME corporation Sdn. Bhd. database, who are operated their businesses in Kota Kinabalu area. For the purpose of this research, the researcher used questionnaire as the main research instrument. Quantitative data collected is analyzed and summarized using Statistical Package for Social Sciences (SPSS) version 17.0. A comprehensive literature review was performed to form the conceptual framework which guided this study. The findings of this study show that achievement striving, optimism and perceived importance of business environment have a significant positive relationship with entrepreneurial motivation, whereas social networking is not significantly related to entrepreneurial motivation among Sabahan entrepreneurs.
Item Type: | Thesis (Masters) |
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Keyword: | Entrepreneurial motivation, Personality traits, Achievement striving, Optimism |
Subjects: | H Social Sciences > HB Economic theory. Demography > HB1-3840 Economic theory. Demography > HB522-715 Income. Factor shares > HB615-715 Entrepreneurship. Risk and uncertainty. Property |
Department: | FACULTY > Faculty of Business, Economics and Accounting |
Depositing User: | DG MASNIAH AHMAD - |
Date Deposited: | 23 Jul 2025 14:51 |
Last Modified: | 23 Jul 2025 14:51 |
URI: | https://eprints.ums.edu.my/id/eprint/44602 |
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