Lee Bih Ni (2025) Leveraging ai-driven historical learning platforms to foster cultural heritage tourism and economic growth in rural communities. Social Sciences Research. pp. 1-6.
![[img]](https://eprints.ums.edu.my/style/images/fileicons/text.png) |
Text
FULLTEXT.pdf Restricted to Registered users only Download (77kB) | Request a copy |
Abstract
This study explores how AI-driven historical learning platforms can be leveraged to promote cultural heritage tourism and stimulate economic growth in rural communities. By integrating advanced technologies such as artificial intelligence, augmented reality, and data analytics, these platforms enhance the accessibility, engagement, and preservation of cultural assets. The research employs a dual-method approach, combining AI-assisted online collection of primary quantitative and qualitative data with a mixed-methods secondary data analysis to assess tourism behavior, digital interaction, and regional development trends. Findings suggest that these platforms not only enrich visitor experiences but also contribute to sustainable rural revitalization by fostering heritage awareness, attracting tourists, and supporting local economies.
| Item Type: | Article |
|---|---|
| Keyword: | Artificial Intelligence, Cultural Heritage Tourism, Rural Economic Development, Digital Learning Platforms |
| Subjects: | G Geography. Anthropology. Recreation > G Geography (General). Atlases. Maps > G1-922 Geography (General) > G149-180 Travel. Voyages and travels (General) Q Science > Q Science (General) > Q1-390 Science (General) > Q300-390 Cybernetics |
| Department: | FACULTY > Faculty of Education and Sport Studies |
| Depositing User: | JUNAINE JASNI - |
| Date Deposited: | 23 Sep 2025 17:32 |
| Last Modified: | 23 Sep 2025 17:32 |
| URI: | https://eprints.ums.edu.my/id/eprint/45193 |
Actions (login required)
 |
View Item |