Determining factors related to artificial intelligence (AI) adoption among Malaysia's small and medium-sized businesses

Suddin Lada and Brahim Chekima and Mohd. Rahimie Abdul Karim and Noor Fzlinda Fabeil and Mat Salleh Ayub and Sharifah Milda Amirul and Rudy Ansar and Mohamed Bouteraa and Lim Ming Fook and Hafizah Omar Zaki (2023) Determining factors related to artificial intelligence (AI) adoption among Malaysia's small and medium-sized businesses. Journal of Open Innovation: Technology, Market, and Complexity, 9. pp. 100144-100154. ISSN 2199-8531

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Abstract

The purpose of the study is to examine the relationship between Competitive Pressure (CP), Top Management Commitment (TMC), Employee Adaptability (EA), External Support (ES), Organization Readiness (OR) and Artificial Intelligence Adoption (AIA) among SMES operating in Sabah, Malaysia. By employing judge mental sampling, a total of 196 respondents were involved (i.e., owners or managers) in varied SME sectors such as services, manufacturing, construction, agriculture, and mining & quarrying. A survey questionnaire was used for data collection and analyses using Smart PLS 4. The results revealed that top management commitment and organization readiness have a significant relationship with AI adoption. However, competitive pressure, employee adaptability, and external support have an insignificant impact on AI adoption. This suggests that SME organizations may benefit from focusing on and enhancing TMC and OR practices to improve Al outcomes. Overall, these findings can guide decision-making and resource allocation, emphasizing the importance of OR and TMC in driving desired outcomes related to Al and highlighting areas where efforts may not yield significant effects. Based on present technological demands, practical implications and future research directions are also highlighted.

Item Type:	Article
Keyword:	Artificial intelligence Competitive pressure Top management commitment Employee adaptability External support Organization readiness SME
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28-9999 Industries. Land use. Labor > HD2321-4730.9 Industry > HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades Q Science > QA Mathematics > QA1-939 Mathematics > QA71-90 Instruments and machines > QA75.5-76.95 Electronic computers. Computer science > QA76.75-76.765 Computer software
Department:	FACULTY > Faculty of Business, Economics and Accounting
Depositing User:	JUNAINE JASNI -
Date Deposited:	25 Sep 2025 09:33
Last Modified:	25 Sep 2025 09:33
URI:	https://eprints.ums.edu.my/id/eprint/45231

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