Items where Author is "Tong, Seng Liew"
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Chapter In Book
Pui, Nee Tan and Si, Ming Chan and Guan, Kheng Kang and Sit, wai Too and Mei, Wey Ng and Tong, Seng Liew (2016) Roles of interactivity and usage experience in E-learning acceptance. Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement. pp. 116-137.