Critical Success Factors of Motivation Factors, Entrepreneurial Competencies, and Entrepreneurial Success in Homestay Program in Sabah, Malaysia

Kelvin Yong and Brahim Chekima and Tam Yin Ling @Adeline Tam and Chang Mui Ling @Dyana Chang and Rudy Ansar and Suddin Lada and Rafidah Nordin (2024) Critical Success Factors of Motivation Factors, Entrepreneurial Competencies, and Entrepreneurial Success in Homestay Program in Sabah, Malaysia. Journal of Advanced Research in Business and Management Studies, 34. pp. 1-13. ISSN 2462-1935

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Abstract

The study aimed to identify and evaluate the critical success factors (CSFs) of motivation factors and entrepreneurial competencies that affect entrepreneurial success in the Sabah homestay program. Data were collected from a sample of 181 homestay entrepreneurs in Sabah using a survey questionnaire. The resource-based view was used to conceptualize the study. The study of entrepreneurial success in homestay entrepreneurs is rarely reported in the existing literature. In fact, there is limited consensus on the selection of a proper set of measurements for assessing entrepreneurial success in entrepreneurship studies. This study is to fills the gap by adding more literature on entrepreneurial success in the context of the homestay industry. The reliability analysis showed that the survey is a reliable measure of the five constructs related to entrepreneurial success. The constructs with the highest reliability are entrepreneurial success and motivation factors-pull. The construct with the lowest reliability is motivation factors-push. The findings contribute to our understanding of the relationship between motivation factors, entrepreneurial competencies, and entrepreneurial success in the context of homestay entrepreneurs in Sabah. The findings are also useful for the Ministry of Tourism, Arts and Culture (MOTAC) strategy goals 2021-2025 and solving sustainable development goals. Future research should investigate the structural relationship between motivation factors, entrepreneurial competencies, and entrepreneurial success in the Sabah homestay program.

Item Type:	Article
Keyword:	Entrepreneurial success, Motivation factors, Entrepreneurial competencies, Homestay entrepreneurs
Subjects:	B Philosophy. Psychology. Religion > BF Psychology > BF1-990 Psychology > BF501-505 Motivation T Technology > TX Home economics > TX1-1110 Home economics > TX901-946.5 Hospitality industry. Hotels, clubs, restaurants, etc. Food service
Department:	CENTRE > Centre for the Promotion of Knowledge and Language Learning
Depositing User:	SITI AZIZAH BINTI IDRIS -
Date Deposited:	26 Jun 2024 12:06
Last Modified:	26 Jun 2024 12:06
URI:	https://eprints.ums.edu.my/id/eprint/38923

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